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Armed with a heavy resume: buyer for Topshop London, buyer for David Jones Young Fashion and brand developer for General Pants. Yeemun has launched her own label ‘ediT’ onto the antipodean scene for this Winter 10.
ediT is all about a delicate mix of soft tailoring with casual pieces to give that nonchalant appeal. With a clear intention in mind to make clothes free of fuss, it makes this label fit into your wardrobe effortlessly.
The debut collection ‘take a chance’ has a blend of tailored high fashion with street edge in a muted palette of black, grey and white with a hint of marle and stripes. It offers wearable pieces for those individuals who have a relaxed approach to fashion and uber confident in their own style.
Love ediT!